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Cellcom Leads the Way in Providing New Technology to Wireless Phone Users   « Back

June 25, 2008

Cellcom announced today that the company has joined the Femto Forum. Cellcom is the first CMDA carrier in the U.S. to be a member of the non-profit organization founded in 2007 to promote worldwide femtocell deployment.

Rob Riordan, executive vice president and director of corporate development, said, “Femto technology offers a low cost and highly effective solution to dead zones, particularly in small areas such as the home.”


Through the Femto Forum, Cellcom and other industry partners will develop standards, regulations, and the most efficient solutions to mobile coverage in the home.


Femtocells, which are the size of a DSL router or a cable modem, are compatible with existing handsets. “A femtocell is basically a personal cellular site,” Riordan explained. “Mobile phone users will be able to purchase and install an inexpensive femtocell for their home that utilizes the existing broadband Internet connection.”

The small “base station” promises to deliver big results. In addition to increased indoor coverage, a femtocell offers higher data rates, better voice quality and improved multi-media experiences.


“At Cellcom, we pride ourselves in knowing our customers and responding to their needs. Because femtocells hold incredible potential for enhancing the wireless experience, we felt a sense of responsibility to investigate and support the promotion of this innovative technology,” Riordan said. “Assuming a leadership role and being an early adopter in will ensure our customers have access to this exciting new advancement as soon as possible.”

Cellcom’s renowned network is customized to our rural markets and customers. Cellcom is a sister company of Nsight Telservices and a subsidiary of Nsight, a provider of communications services throughout Wisconsin and Michigan, with more than 60 retail and agent locations.


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