Save Big on all Phones

Activate a new line and get a free premium phone with savings up to $1,000. Offer valid in-store only. 

New lines, on a new or existing account, save up to $1,000 on all phones. Includes a device discount and trade-in discount on the Unlimited Plus Select plan. 

Device Discount:

• New line with a 36-month Flex Agreement with monthly service required. Device discount up to $150 will apply.
  • Full advertised credits are reflective of a 36-month Flex Agreement. A 24-month Flex Agreement is not eligible, and the offer would be forfeited.
• Making modifications to monthly service may forfeit promotional discounts.
  • If a customer moves to a plan that is not eligible for this offer, they will lose their original discount. However, if a customer moves to another eligible plan, they will keep their original discount.
• Promotional credits are applied monthly for the term of the Flex Agreement or until the equipment balance is paid in full.
  • Customer forfeits the offer if the device is upgraded or paid in full prior to the term of the Flex Agreement.
• The device must remain active on the line of service until the Flex Agreement has been completed.
  • If the device is damaged, lost or stolen before the line is eligible to upgrade, the promotional discount may be void.

Trade-in Discount: 

• New line with a 36-month Flex Agreement with monthly service on the Unlimited Plus Select required. Trade-in discount up to $850 will apply.
  • Full advertised credits are reflective of a 36-month Flex Agreement. A 24-month Flex Agreement is not eligible, and the offer would be forfeited.
• Promotional credits are applied monthly for the term of the Flex Agreement or until the equipment balance is paid in full.
  • Customer forfeits the offer if the device is upgraded or paid in full prior to the term of the Flex Agreement.
• When combined with a device discount offer, the device discount will be applied first, followed by the trade-in discount. Device discounts combined with monthly trade-in discounts cannot exceed the amount of the monthly equipment installment payment.
• Used and clearance devices not eligible.
• Trade-in must be your currently active device, in good working condition.  Good working condition is defined as:
  • Must turn on and off.
  • Screen is free of cracks and functions correctly.
  • Free of visible corrosion and water damage.
  • Free of cracks, dents and not missing any pieces or chunks.

General Terms and Conditions: 

• Used and clearance devices are not eligible for promotional offers.
• Select business accounts are not eligible for promotional offers. Please check with a Cellcom Rep to determine eligibility.
• Authorization from the Financially Responsible Person (FRP) or Authorized Per Contract (APC) is required to upgrade equipment or add a line of service. For additional account permission information, click here.
  • MIO or unauthorized customers cannot upgrade without the FRP or APC present.
• Device discount not available with service on the Single Unlimited, Smart Data, Unlimited Lite, or Unlimited Plus Starter plan.
• Offer subject to change. While supplies last. No rain checks. Not redeemable for cash.

Get a free watch when you add a new smartphone line and watch line with a 36-month Flex Agreement. 

• New watch line activation and smartphone line activation with a 36-month Flex Agreement and monthly service on Unlimited Plus required.
  • Full advertised credits are reflective of a 36-month Flex Agreement. A 24-month Flex Agreement on either device is not eligible and the offer would be forfeited.
  • Customers cannot add an existing line from another account to qualify. Previously activated lines of service must be deactivated for a minimum of 60 days.
  • Customers cannot deactivate an existing line from their account within 60 days of the new line added. In other words, activate a new line to replace an upgrade.
• Promotional credits are applied monthly for the term of the Flex Agreement or until the equipment balance is paid in full.
  • Customer forfeits the offer if the device is upgraded or paid in full prior to the term of the Flex Agreement.
• Used and clearance devices are not eligible.
• Select business accounts are not eligible for this promotion. Please check with a Cellcom Rep to determine eligibility.
• The device must remain active on the line of service until the Flex Agreement has been completed.
  • If the device is damaged, lost or stolen before the line is eligible to upgrade, the promotional discount may be void.
• Authorization from the Financially Responsible Person (FRP) or Authorized Per Contract (APC) is required to upgrade equipment or add a line of service. For additional account permission information, click here.
  • MIO or unauthorized customers cannot upgrade without the FRP or APC present.
• Offer subject to change. While supplies lasts. No rain checks. Not redeemable for cash.